Stop guessing where your marketing money should go.
A simple decision system that tells a small-business owner exactly where to put the first €300, €500 or €1,000 a month, and what to ignore for now.
Does this sound familiar?
The problem isn't that you don't know enough about marketing. It's that nobody gave you an order of operations. So every channel looks equally urgent, and your budget gets spread thin across all of them.
The Budget Ladder
Four rungs, climbed in order. You only move up when the rung below is working. That one rule decides where every euro goes.
Everything you get today
Plain language. No jargon without an explanation. Built to be used with your own numbers open next to it.
Hi, I'm Madalina. I've been inside the accounts since 2018.
Most small businesses I talk to don't need more tactics. They need someone to tell them what order to do things in. This is the same sequence I walk clients through in paid consultations, written down so you can apply it on your own.
What clients say
Clients I’ve run Google Ads, Meta Ads & SEO for“Targeted local PR and service pages rewritten in real architectural language moved us onto page one in three key areas. We signed two major build contracts straight from organic search.”
“Clean product attributes and Performance Max campaigns segmented by profit margin ended the wasted spend. We now get large, direct orders from contractors instead of empty inquiries.”
“Our issue wasn't visibility — it was getting people who wanted real jobs done. Focusing on transactional keywords cut our cost-per-lead by nearly 35%, and our calendar has stayed full since.”
Free. Cheaper than one wasted day of ad spend.
One misplaced month of ads can cost a small business hundreds of euros. This plan is free, and it pays off the first time it stops you from spending on the wrong channel.
Questions, answered
I know nothing about marketing. Will I understand it?
Yes. It's written for business owners, not marketers. Every term is explained the first time it appears.
Is this relevant for my country?
Yes. The decision rules work the same anywhere. The plans use euros, so convert the amounts to your currency, and keep in mind that click prices differ between countries.
How is this different from free marketing guides?
Most free guides list tactics. This one gives you an order: which channel comes first for your type of business, what to ignore for now, and when to move up a step.
Do I need a big budget?
No. It’s built for €300 to €1,500 a month, with ready plans for €300, €500 and €1,000.
How do I receive it?
Enter your first name and email on this page and the download link arrives in your inbox right away. The link stays active for 30 days, so save the PDF somewhere you’ll find it again. Nothing in your inbox? Check spam, or write to info@amgads.com.
What if it's not for me?
Then it cost you nothing. You can unsubscribe from the emails with one click. And if you’d rather talk through your own situation, I offer 1:1 consulting and mentoring.